Ida Hakola & Ilona Hiila

Founding partners of Vapa Media

Who are Ida and Ilona?

Ida Hakola and Ilona Hiila are the founding partners of the content agency Vapa Media and the first heralds of content strategy in Finland. This duo believes that web contents will play an ever-larger role in the success of the web-oriented everyday life of companies. They are also the authors of the first Finnish content strategy book (“Strateginen ote verkkoon”, SanomaPro) published in October 2012.